the economistThe Economist is a widely searched brand and topic for global news and analysis. In the United States, daily interest fluctuates, with recent daily volume at 2,164 and average monthly demand around 134,695. Our dataset updates through 2025-08-26, enabling near-real-time insight into audience engagement and topical spikes—seasonality, media cycles, and breaking events.
the economist So Popular?The Economist refers primarily to the British weekly news and current-affairs publication known for rigorous analysis across economics, business, geopolitics, science, and culture. The phrase can also describe the profession—an economist—who studies how resources are produced, distributed, and consumed. As a search term it is predominantly navigational/informational (brand, latest articles, newsletters, podcasts, covers, subscriptions), with secondary commercial intent (offers, pricing, student discounts). Popularity stems from its authority, global perspective, concise writing style, and strong cross-platform presence that keeps it top-of-mind during major news cycles.
Daily interest typically follows a weekly cadence tied to the release of new issues and prominent cover stories, producing Friday–Sunday uplifts and midweek normalization. Spikes align with major macro events (elections, interest-rate decisions, geopolitical crises), annual tentpoles (e.g., year-ahead issues, Davos, COP), and viral investigations. Lulls often occur during holiday periods or sustained news troughs. The on-page daily graph captures these movements at high frequency, while the monthly average smooths volatility to show the underlying baseline of persistent brand demand.
Daily search volume reveals real-time demand, helping teams time campaigns, prioritize topics, and benchmark attention around macro events and cover-driven storylines.